Tier 2 · Align

Values Alignment Journey

We create new values, or revisit your existing ones, and make sure daily behavior lines up with them. Four workshops, sold as one journey.

In short

The Values Alignment Journey is a sequence of four facilitated culture workshops (10.5 hours in total): Culture Design, Purpose & Values, Cultural Conflicts and Ritual Creation. It produces a culture map, a purpose statement, a value set with concrete behaviors, and rituals that make those behaviors stick.

  1. Culture Design

    3 hours

    Map today's culture with the Culture Design Canvas.

    Outcome: A full map of the current culture; cultural tensions identified.

  2. Purpose & Values

    2.5 hours

    Define the company purpose, then the values that support it.

    Outcome: A purpose statement and a value set with concrete behaviors.

  3. Cultural Conflicts

    2.5 hours

    Turn blocking emotions, mindsets and behaviors into desired ones.

    Outcome: Blockers named; new mindsets and behaviors agreed.

  4. Ritual Creation

    2.5 hours

    Design rituals that make the new behaviors stick.

    Outcome: End-to-end ritual design: trigger, beginning-middle-end, emotional reward.

Already have values?

We start from your current set, test it against how people actually behave, and refresh only what needs it.

Format

Online (Zoom, Mural) or in person, with interactive breakout work.

Best for

Companies with new, outdated or unlived values, and teams going through a merger, growth or a new way of working.

Frequently asked questions

What is a values alignment workshop?

It is a facilitated session where leaders and employees define, test and translate company values into observable behaviors. Our journey runs four such workshops in sequence so values move from the wall into the calendar.

Can we run it online?

Yes. Each workshop runs online with Zoom and Mural or in person, with interactive breakout work either way.

Do we have to start from scratch?

No. If you already have values, we test them against how people actually behave and refresh only what needs it.

Let's design your journey

Tell us where you are today and we'll suggest where to start.